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Reading: Tesla struggles in China as market share collapses
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Home » Blog » Tesla struggles in China as market share collapses
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Tesla struggles in China as market share collapses

Henry Blake
Henry Blake
11 months ago
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Visitors examine a minimalist version of Cybertruck in Tesla in Shanghai's auto show on Thursday, April 24, 2025.
Visitors examine a minimalist version of Cybertruck in Tesla in Shanghai’s auto show on Thursday, April 24, 2025. NG Han Guan / AP

Boris Li, 35, is a developer of a Beijing startup. In 2022, after enjoying a friend Mitsubishi Pajero 4×4 for a long time, this married father of two great children and bought a Tesla Model and midnight. The electricity switch was a necessity. “In Beijing, a plaque is obtained through a lottery [authorities have implemented this system to limit the number of vehicles in circulation]. So, the chances of being able to drive are scarce, “he said.

Li hesitated between Byd, Nio and Tesla. “Sitting at the Byd, I am very sophisticated,” he said. The other two brands offered the same sports silhouette and high performance. Nio stood out with an innovative battery exchange system, but Tesla seemed quieter: “Tesla is like a MacBook [from Apple, known for its reliability]. You think you are buying it to avoid problems. At that time, Chinese manufacturers were already very efficiently in each area, but there could be doubts about their reliability. “

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